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< Total Online Sales Exeeds 10k Pieces>

Product Design (Hair Cleasing Product)- "Shampooly"

Project Name: "Shampooly"

Project Type: Group Project

Group Members: Kaiwen Chen, Jacob Xu

My Role: Package Designer, Graphic Designer, Marketing

Time Duration: 8 Months

/Design Details/

For Shampooly, we choose to use a art style from Republic of China and the Cultural Revolution. I was in charge of all the design parts including package design, poster design and other design for marketing. Additionally, I co-direct the team in product idea incubation and execution, including selecting product material, ingredients to marketing methods. As a result, we gained more than 30000 sales on both offline retail shops and online shopping platform (Pinduoduo)

/Product Poster/
 

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/Sales/
 

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 © 2025 by Kaiwen Chen.  All rights reserved.

New York City / kc3985@nyu.edu / (703)-731-5914

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